India’s mobile operators, instead of ringing their tones, began to lose a 30-second coronavirus newsletter. It begins with a cough.
This informational message is played during outgoing calls instead of beeps. It contains information about the virus and its symptoms, as well as methods to avoid potential infection.
However, several Indian sites and media have already published a way to get operators to turn off this message after they have heard it more than ten times.
“We started hearing this ringtone on almost any outgoing call”, said Kinjal Pandya-Wag, senior journalist at the BBC Delhi Bureau. “I think it helped people understand more about the symptoms and what to do if they exist”.
However, she also added that this innovation creates “more panic” among those who are already worried about the situation with the virus. According to Pandya-Va, the appearance of new beeps was not accompanied by much media coverage, but “the subscribers were clearly surprised”.
Indian authorities said that after numerous complaints, they want to give the opportunity to turn off the message by simply pressing the pound key.